Get Online Reviews: 14 Typical Mistakes + How to Avoid Them

In 2022, 97% of Internet users read online reviews before doing business with a company. In the same vein, 72% of Internet users rely as much on these reviews as on the recommendations of their…


11 Examples of Bad Customer Experiences

Imagine the following scenario: a customer has been saving for a long time to buy the television of their dreams. After several searches on the web and phone calls, they finally found the product…


All About Hotel Guest Experience Journey and Hotel Marketing

The tourism and hospitality industry is a very competitive environment, as many establishments compete to attract guests to their hotels. The hotel guest experience journey is something that makes…


Customer Reviews for SEO: How Customer Reviews Impact?

Today, search engines want to know what your customers think of you before recommending you to their users. After all, according to Semrush, 66% of customers search online before making a purchase.…


The Best Employee Satisfaction Survey Questions

It’s no secret that employee engagement is one of the key factors in a company’s success. Indeed, according to Toner Buzz, a committed employee generates 21% more profits, 41% less absenteeism, and…


B to B customers: 10 Tips to Improve Relationships

In the field of Business to Business (B to B), success lies in the strength of the relationships you create with your client companies. To maintain long-term B to B customers, you need to learn about…


11 Tips for Employee Well-Being In the Workplace

Imagine the following scenario: you open a new restaurant you are very proud of and you want to serve as many customers as possible. However, you can’t find the employees you need to serve your…


An Online Reputation Management Checklist from InputKit

Word of mouth has always been a key factor in the success of businesses. This is especially true in the age of the web, where users can prove to be your best ambassadors as well as your worst…


Car Dealer Review Software: The Benefits of Inputkit

For consumers, buying a vehicle can be a long, complex, and exciting process! This process begins long before your customers arrive in the branch. This research can take several months until the…


How to Create a Google My Business Profile? With Examples

In today’s environment, where customers are now doing multiple web searches before choosing a product, your company’s e-reputation plays a crucial role in acquiring new customers. In this sense, it…