For over 20 years, Kinatex Sports Physio has been a trusted name in Quebec’s physiotherapy, occupational therapy, and rehabilitation sector. The clinics in Quartier DIX-30, Saint-Hubert, and Saint-Lambert share a common mission: to deliver human-centered, effective, and personalized care. Yet in 2020, one challenge became clear — despite their outstanding clinical quality, their online reputation did not reflect their excellence.
With only 164 Google reviews and an average rating of 4.5 stars, the group’s digital visibility remained modest, limiting the discovery of their services by new patients. After implementing InputKit, the team developed a culture of continuous listening and real-time satisfaction tracking. The results speak for themselves: their Google rating climbed to 4.8 stars, review volume increased 4×, their response rate improved by 50%, and their overall return on investment reached an impressive 90×.
Physiotherapy and Rehabilitation
Sector
3
Locations
Montérégie
Region
2020
Implementation Date
50%
Increase in response rate since launch
4x
More Google reviews per month
157 403
Google profile impressions
90x
Return on investment from the InputKit project

Before adopting InputKit, the clinics faced a growing challenge — how could they reflect the high-quality, in-person experience of their patients online? Despite strong word-of-mouth and a loyal clientele, manual feedback collection had become cumbersome. Paper surveys and phone follow-ups were time-consuming, making it difficult to gather authentic reviews.
The lack of a structured feedback process also limited their ability to identify dissatisfied patients early. Negative feedback often surfaced too late, typically as public Google reviews, when it was already difficult to repair the relationship. Meanwhile, satisfied patients were rarely prompted to share their experiences online, leading to missed opportunities for positive visibility.
In an era when digital trust increasingly influences healthcare choices, this gap between real-world quality and online perception became a strategic barrier. A PatientPop (2024) study found that 72% of patients choose a healthcare clinic based on its Google reviews, and clinics with 4.8 stars or higher generate an average of 35% more new appointments. For Kinatex, the need for a structured, intelligent satisfaction management solution was urgent.
The arrival of InputKit marked a turning point. From the moment it was implemented, the platform automated post-appointment satisfaction surveys, significantly boosting team responsiveness. Every patient now receives a short, personalized questionnaire that gathers real-time feedback on their care experience.
This automation achieved a dual purpose: it simplified administrative tasks while making communication with patients smoother and more natural. Satisfied clients are redirected to the clinic’s Google page, while negative comments are immediately sent to management, allowing issues to be resolved before they become public — a key factor in building trust and patient loyalty.
At the same time, Kinatex’s management team began using InputKit as an internal performance barometer. Each practitioner can access their own patient feedback, fostering accountability and continuous improvement. This transparency strengthened team cohesion and transformed feedback into a driver for growth rather than criticism.
The impact of this transformation went far beyond review metrics. Since adopting InputKit, Kinatex DIX-30, Saint-Hubert, and Saint-Lambert have achieved record-breaking online visibility. Their Google Business Profiles generated a total of 157,403 impressions, including:
These results confirm a clear trend: the majority of patients now search for healthcare providers directly from their phones, often before booking an appointment. Engagement numbers are equally impressive, with 62,584 total interactions, including 19,778 requests for directions, 20,859 direct calls, and 21,947 website clicks.
This level of digital engagement demonstrates how the combination of a 4.8-star reputation and proactive feedback management can significantly expand a clinic’s patient base. As highlighted by Search Engine Land (2023), each additional Google star can boost conversion rates by up to 44%, showing the direct connection between organic visibility and perceived quality.
In just three years, the clinics have quadrupled their Google review volume, reaching 867 reviews with an average rating of 4.8 stars. The response rate increased by 50%, signaling higher engagement and satisfaction. Clinic directors estimate that InputKit saves several hours per week on feedback collection and response management.
More importantly, this initiative has embedded a lasting culture of listening and continuous improvement. Patients feel genuinely heard, therapists receive recognition for their work, and managers have access to accurate data to guide performance decisions. Today, InputKit is as vital to operations as electronic medical records — a daily tool that connects satisfaction, performance, and reputation.
By systematically asking satisfied patients for feedback after each session and guiding them to the clinic’s Google page at the right moment. That’s exactly what Kinatex DIX-30 achieved with InputKit, increasing reviews fourfold — from 164 to 867 — while maintaining a stellar 4.8-star rating.
Parce que les patients consultent souvent les avis avant de choisir une clinique. Les avis numériques renforcent la confiance, mettent en valeur la qualité du service et influencent le choix du praticien – ce qui est particulièrement vrai dans le domaine de la physiothérapie.
By detecting dissatisfied clients instantly, InputKit enables clinics to intervene early — often before a negative review goes public. This allows for personalized follow-ups that preserve the relationship and protect the clinic’s reputation.
Absolutely. In this case, the surge in positive reviews, greater visibility, improved patient retention, and faster response time all contributed to an exceptional return on investment, proving the financial impact of strong reputation management.
Date: October 1, 2025
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