How Techno-Pompes Multiplied Its Google Reviews by 7 and Transformed Its Customer Experience With InputKit

For more than 35 years, Les Systèmes Techno-Pompes Inc. has supported families across the Greater Québec City area with a clear mission: turn every home into a space of unmatched comfort by combining energy efficiency, safety and superior air quality.

But in 2021, one key challenge was slowing their growth. Despite offering high-quality installations and service, their online reputation didn’t reflect the true experience of their customers.

With only 137 Google reviews and an average 4.3-star rating, Techno-Pompes wasn’t getting the visibility it deserved — especially in the highly competitive HVAC industry, where consumers almost always compare reviews before calling a technician.

After adopting InputKit in 2021, the company not only structured its feedback collection, but also transformed its customer relations. The results were remarkable:

• 137 ➝ 1,050 Google reviews
• Google rating: 4.3 ➝ 4.8 stars
• ROI: 162×
• 7× more reviews collected monthly
• Automated satisfaction follow-up and technician evaluation

Today, Techno-Pompes holds one of the strongest online reputations in its industry in Québec.

Challenges Before InputKit

Before InputKit, Techno-Pompes faced a common challenge in the HVAC space: how to publicly showcase the consistent quality of its work?

Word of mouth was strong, but their online presence lacked impact. Most satisfied customers never left a review, while a few negative comments — often tied to situations beyond their control, like supplier delays — disproportionately influenced public perception. Without a structured way to ask the right customers at the right time, their online reputation stagnated.

Management also needed a reliable way to evaluate technician performance — a critical aspect in a field where the quality of an intervention directly shapes long-term satisfaction. Feedback was sporadic, subjective and often arrived too late to correct issues.

In a market where demand is rising and competition is fierce, this lack of insight became a strategic limitation.

As reported by Zippia (2023), 93% of consumers say online reviews influence their purchasing decisions.

For Techno-Pompes, it became crucial to increase review volume, gain control over their online image and structure customer satisfaction management.

How InputKit Transformed Satisfaction Management

Implementing InputKit marked a strategic shift. Within weeks, the team was able to automate satisfaction surveys after each service call, generating a consistent and predictable stream of valuable feedback.

Each intervention now triggers a short survey sent via email or SMS. If the customer is satisfied, InputKit automatically invites them to leave a Google review. If something went wrong, the operations team is notified instantly — no issue goes unnoticed.

This proactive approach allowed the company to:

• Increase customer satisfaction by resolving issues quickly
• Motivate and empower technicians through individual satisfaction scores
• Reduce negative reviews by improving the overall service experience
• Multiply positive reviews that finally reflect service quality

Management now has a detailed dashboard showing the strengths and weaknesses of each department (installation, maintenance, ventilation, heat pumps) — a key indicator for improving service standards.

A Strong Boost in Google Visibility

Beyond reviews, InputKit had a massive impact on Techno-Pompes’ visibility on Google. Their Business Profiles generated:

46,981 total impressions

• 27,987 from Google Search (mobile)
• 13,258 from Google Search (desktop)
• 5,028 from Google Maps (mobile)
• 2,708 from Google Maps (desktop)

These numbers show a clear trend: customers search for HVAC companies directly from their phone — often during emergencies or sudden equipment failures.

9,951 direct interactions

• 2,602 direction requests
• 2,773 calls directly from Google
• 4,576 clicks to the website

These interactions confirm that stronger Google reviews directly fuel commercial actions. With its enhanced reputation, every new review increases organic visibility, turning Google into a powerful acquisition channel.

Measurable Results and a Culture of Excellence

In three years, Techno-Pompes grew from 137 to 1,050 reviews, achieving an impressive 4.8-star rating. Their monthly review volume increased sevenfold, and customer satisfaction is now monitored in real time.

Management attributes InputKit to measurable improvements:

• Higher operational reactivity
• Standardized follow-ups
• Stronger team cohesion
• More reliable internal technician evaluation
• Greater overall customer service efficiency

With an exceptional 162× ROI, the impact on reputation, loyalty and client acquisition is undeniable. InputKit is now an essential part of their daily operations — as critical as their management tools or technical equipment.

FAQ

How can an HVAC company increase its Google reviews?

By systematically asking satisfied customers after each service visit. InputKit automates the process and directs happy clients to Google. This is exactly how Techno-Pompes multiplied its reviews by 7.

Why are Google reviews so important in HVAC?

Because customers compare multiple providers before choosing a technician. Reviews heavily influence credibility and the final decision.

How does InputKit help evaluate employees?

By segmenting feedback for each technician, who receives a satisfaction score based on their interventions. This allows management to properly evaluate installers, technicians and overall service performance.